Apple has been a tech icon for decades. Now a days people are asking is apple losing popularity in 2025?. I dug into the numbers and trends to see what’s really going on. From its groundbreaking past to today’s challenges, here’s my take on Apple’s popularity.
Table of Contents
Apple’s Early Days: A Wave of Innovations
Apple kicked off with bold ideas. The Macintosh in 1984 made computers easy for everyone with a friendly screen and mouse. It wasn’t just a machine it felt like a friend. Then came the iPod in 2001, putting music in your pocket. The iPhone in 2007 changed everything, blending phone, music, and web in one device.
These innovations built Apple’s fame. They made tech fun and simple. People lined up for new releases, and Apple’s stock soared. The company became a symbol of creativity and cool design.
The Shift: Signs of Slowing Innovation
Apple kept innovating, but some say the big wow moments are fewer now. The App Store in 2008 created a whole world of apps. Siri in 2011 brought voice helpers to phones. But lately, updates feel more like tweaks than revolutions.
For example, the iPhone 16 in 2025 added AI features with Apple Intelligence which is based on ChatGPT. It’s smart, but rivals like Samsung’s Galaxy AI had similar tools earlier. Apple’s focus on privacy is strong, but is it enough to keep the lead? Many think the company is resting on its laurels.
Current Situation: Sales and Market Share
Apple’s iPhone sales tell a mixed story. In Q3 2025, revenue hit $94 billion, up 3% from last year. But iPhone shipments dropped 10% in Q1 2024, rebounding to 5.4% growth later. Globally, Apple holds 27.59% smartphone share, while Samsung has 21.56%.
In the US, Apple’s market share fell from 56% to 49% in Q2 2025, while Samsung rose from 23% to 31%. Samsung’s foldables like the Galaxy Z Fold7 are gaining ground. Android dominates worldwide at 72.47%, with iOS at 27.11%.
These numbers suggest Apple’s hold is slipping in some areas. Competition is fierce, and consumers have more choices.
The Liquid Glass Update: Fresh Look or Just Polish?
Apple’s Liquid Glass in iOS 26, announced at WWDC 2025, is a new design with transparent, glass-like apps and icons. It makes the interface feel fluid and modern. Buttons blend seamlessly, and the Lock Screen looks stunning with clear effects.
Is it useful? The transparency helps with multitasking, like seeing your wallpaper through apps. For creative tasks, it adds a delightful touch in Photos or Notes. But some say it’s more style than substance, and it might drain battery on older iPhones. Developers are updating apps for it, but it’s not a huge leap forward.
Liquid Glass shows Apple still cares about design. But is it enough to spark excitement like the original iPhone?
Samsung vs Apple: A Tight Race
Samsung and Apple are neck and neck in 2025. Samsung’s Galaxy S25 has brighter screens and faster charging than the iPhone 16. Samsung holds 21% global share, close to Apple’s 27.59%. In the US, Samsung jumped to 31% while Apple dropped to 49%.
Samsung shines with foldables like the Z Fold7, which Apple hasn’t matched yet. Apple wins on ecosystem iPhone, Mac, and Watch sync perfectly. But Samsung offers more customization and value. The rivalry pushes both to innovate, but Samsung’s gains show Apple isn’t untouchable.
Android vs iOS: The Bigger Battle
Android powers 72.47% of smartphones worldwide, while iOS has 27.11%. Android’s open system lets you tweak everything, from notifications to icons. iOS is smoother and more secure, with faster updates across devices.
Android notifications are more responsive, and multitasking is stronger. iOS excels in privacy and app quality. In 2025, Android’s flexibility appeals to power users, while iOS keeps loyal fans with its simplicity. The choice boils down to what you value most.
Apple’s AI Push: Catching the Wave?
Apple’s Apple Intelligence in 2025 expands to more languages, with smarter Siri and on-device AI for privacy. It’s in iOS 26, focusing on tools like AutoMix in Music. But some say Apple’s late to the AI game, reacting to Google and OpenAI.
Innovations like robots and home security cameras are in the works, per Bloomberg, August 2025. Apple committed $600 billion to US tech, including AI chips. It’s exciting, but will it wow users like the iPhone did? Time will tell.
What People Are Asking About Apple’s Popularity
On AI search engines, queries like “is Apple losing market share?” pop up often. Folks wonder about iPhone sales dips and Android’s rise. X posts show mixed feelings one user said, “Apple’s losing to Samsung in foldable,” while another noted, “iPhone loyalty is still high at 93%.” AI tools highlight concerns over innovation and prices.
Final Thoughts Is Apple Losing Popularity in 2025?
Apple’s journey from innovator to giant is impressive, but 2025 shows cracks. Sales are mixed, competition is fierce, and AI efforts are catching up. Yet, with loyal fans and strong services, Apple isn’t down yet. As a tech lover, I’m rooting for more magic.
FAQ
1.Why are some iPhone users switching to Android or foldable phones?
Many users cite the appeal of foldable screens, better camera features, advanced AI, and more competitive pricing for switching to Samsung Galaxy or Google Pixel foldables. Survey data in 2025 shows up to 30% of iPhone owners are considering a move for these reasons.
2.Is Apple still dominating the premium smartphone category?
Yes, Apple continues to lead the premium segment, especially in the US, Canada, and Western Europe, thanks to its ecosystem and high user retention rates. However, Samsung and Google have made significant gains in both innovation and value offerings.
3.Will Apple release a foldable iPhone?
Apple has not launched a foldable iPhone as of 2025, despite growing demand and rumors. Analysts expect development behind the scenes, but no confirmed model is available yet.
4.Does Apple’s focus on privacy and security still provide a competitive edge?
Yes, Apple’s strong privacy protections and seamless ecosystem remain major selling points, making it especially popular among users who prioritize security and reliability.
Article Details
Written: August 16, 2025
Published : August 18 , 2025